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Pizza Hut and KFC Center of Restaurant Excellence

A dynamic corporate campus embodying collaboration and brand identity

Project Brief

Yum! Brands – Pizza Hut and KFC Global desired to have a corporate campus that would embody their collaborative nature, express their brand visions and provide the infrastructure for innovation. GFF Interiors was hired to help guide the transformation of their existing campus and create an environment that embodied their corporate culture. A two-phased plan was developed that doubled the existing office. Both phases created new work environments geared toward brand connectivity while increasing access to technology and functional collaborative spaces. Base elements of the design were carried throughout the building, but the strategic introduction of rich textures, comfortable furniture and unique materials helped each brand create a personalized identity. To foster innovation, the program included a large warehouse equipped to handle three full-size restaurant mock-ups, a demonstration classroom and a 500-person multipurpose room. A prefunction area adjacent to the main lobby offers a flexible gathering area to promote global relationships and serve food from around the world. The total combined expansion provided the flexibility Yum! Brands needed to house a diverse group of brands and job functions. GFF was selected to provide architectural services for the new Pizza Hut headquarters. The project includes a 3-story, 177,500 SF office building, a 1-story free-standing server room and a 3-story 450-car parking garage. This headquarters for two arms of Yum! Brands is designed in pods that are sized to meet the differing needs of the two entities. The pods are joined by a shared two-story lobby that allows for monumental branding elements of both user groups. Test kitchens and mock restaurants, and all their associated mechanical and plumbing needs have been accommodated in the design. The topography of the site and the adjacency to two lakes caused the building to be a linear configuration. In this way, the building naturally followed the contours of the land and maximized views of the building and the outdoor terraces to the lakes. The topography also allowed the parking garage to be partially below grade, which reduced its visual impact while still accomplishing natural ventilation of the structure. The project was awarded two Green Globes under The Green Building Institute’s Green Globes rating system (roughly equivalent to LEED Silver).

Office & Workplace

Bright steel, reclaimed planters, and new window walls merge architecture and landscape into a cohesive, modern workplace

Burgher Haggard

Fort Worth, Texas

A 31-story office tower designed to honor a significant view corridor through strategic corner setback

Confidential Austin Tower

Austin, Texas / Unbuilt

Exterior view of Crescent Offices West showing glass and stone facade along West Seventh Street in Fort Worth’s Cultural District.

A forward-looking office destination shaped by the culture and momentum of Fort Worth’s west side

Crescent Offices West

Fort Worth, Texas

This project proposed the revitalization of a midtown North Dallas site by introducing a twenty-story office tower that would redefine the area’s identity

North Dallas Office Tower

Dallas, Texas / Unbuilt

Our People

Maria Gomez

President
Chief Practice Officer

Alix Rios

Associate Principal
Studio Director

Todd Toupal

Associate
Technical Director

David Boone

Associate Principal
Senior Interior Design Leader

Russell Hagg

Associate Principal
Senior Interior Design Leader

Beth Schmidt

Associate
Senior Design Leader

elevating human experience

and strengthening community

through our craft

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  • Dallas
  • Dallas

3030 Nowitzki Way
Suite 400
Dallas, TX 75219
(214) 303-1500

  • Austin
  • Austin

114 West 7th Street
Suite 200
Austin, Texas 78701
(512) 807-0433

  • Fort Worth
  • Fort Worth

1701 River Run
Suite 800
Fort Worth, Texas 76107
(817) 303-1500

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