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    Every store expresses the Crate&Barrel brand in a way that respects local context and elevates the customer experience

    Crate&Barrel – Multiple Locations

    GFF has been a strategic partner to the leading housewares and home furnishings retailer Crate&Barrel since 1996, serving as Architect of Record for over 30 Homestores across the U.S. Each neo-modernist store is a unique expression of place, sensitive to its context, yet instantly recognizable and unmistakably Crate&Barrel. A highlight in the firm’s body of work was the adaptive reuse of Stanford White’s landmark Cable Building on Houston Street in New York City, which serves as a flagship store for the company.

    GFF employs a variety of tools to continually improve the delivery of services to Crate&Barrel, including Building Information Modeling (BIM), Integrated Project Delivery (IPD), web-based project management applications, and paperless document management and handling. These efforts have resulted in tangible benefits to Crate&Barrel, such as reduced project costs, better document control and management, improved communication, greater coordination, shorter schedules, reduced RFIs, fewer change orders, and more reliable project archives.

    The design of each Crate&Barrel store addresses the need for a cohesive brand identity while being sensitive to local context. By utilizing advanced project management and design tools, GFF ensures that each store is efficiently delivered with high-quality results, enhancing the shopping experience and reinforcing Crate&Barrel’s presence nationwide.

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    • Visualization of boutique retail buildings along Henderson Avenue, highlighting streetscape design and pedestrian-friendly features in a mixed-use environment.

      A quarter-mile stretch along Henderson Avenue is prepared to claim its place as one of the great retail streets in Texas

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    • Our designs for Asana's Deep Ellum interventions support a walkable and dynamic district without erasing grit and identity

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    • Perspective rendering from a covered patio at Assembly Park, showing outdoor dining tables overlooking a landscaped plaza with walking paths, planted seating areas, and a children's play zone. In the background, retail storefronts and a stage structure provide an active gathering space.

      A bold reinvention of 1980s retail into a dynamic, pedestrian-friendly district

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    Our People

    • Scott Kanaga

      Associate Principal
      Studio Director
    • Sara Good

      Associate Principal
      Studio Director
    • Andrew Adkison

      Associate Principal
      Director of AI
    • Alix Rios

      Associate Principal
      Studio Director
    • Beth Schmidt

      Associate
      Senior Design Leader
    • Contact
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    elevating human experience
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    • Dallas

      3030 Nowitzki Way, Suite 400
      Dallas, Texas 75219

      +1 (214) 303-1500

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    • Fort Worth

      1701 River Run, Suite 800
      Fort Worth, Texas 76107

      +1 (817) 303-1500

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    • Austin

      114 West 7th Street, Suite 200
      Austin, Texas 78701

      +1 (512) 807-0433

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